Abstract
This study builds on the work of scholars who have explored psychological perceptions of the student loan experience. Survey analysis (N = 175) revealed a multidimensional model was developed through factor analysis and testing, which revealed four latent variables: Duress, Mandatory, Financial, and Success. Duress and Mandatory were found to be independent unique predictors of the student loan process. Though perceptions were not differentiated among groups, a predominant segment of respondents did not recall their loan interest rates or terms of repayment. Respondents acknowledged the availability of loans but did not correlate availability to the value of university degrees and future earning potential. A greater understanding of the psychology behind student loan procurement can assist student loan practitioners in creating better messaging and communication for this important consumer group.
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